Android apps are widely used nowadays, whether it is mobile games or heart rate monitoring apps. People are so reliant on apps that they even have to-do list apps to help them keep track of tasks and other things. Sales of smartphones are three times more than the sales of computers or laptops; that is why businesses are concentrating more on functional and user-friendly applications to reach their customers.
If a business needs an app or not, it is no longer a valid question. Although building apps that work on multiple platforms is considered sensible and cost-effective, concentrating on building Android is more beneficial. According to market trends, most app users are Android users. The OS is too ever-present to be neglected or ignored. Even app developers who believe that Android apps are less elite are highly focusing on this platform.
The reason for focusing on this OS is that 75.85% of smartphone users are Android users. Many unknown apps go viral on this platform, while many known brand apps crash down, making consumers switch to others. The Android marketplace has a mind and rules of its own. We have some tips and tricks to make your Android apps successful.
Let’s see these 6 simple tips to make you android app successful:
Know Where You Want To Be
Apps are seen as a whole package, including user experience, connection, and communication. Apps are a way to build a link between the business or brand and the customer. That’s why the user experience of the app defines its success and failure in the market.
Businesses use apps to share their unique features, or the apps are businesses themselves. Apps’ functions and boundaries should be clearly defined in the businesses’ overall strategy. It would improve the further development of the app.
Understand Your Market
According to market research, most Android users come from emerging markets. It means that the number of users is exceptionally high, but revenue generation is not on the same ground. To get a return on investment, Android app developers should look into in-app purchases or app advertising.
Another technique for generating revenue is to offer two versions of the same app, one is a free trial version, and the other is a paid full version. However, both of these tricks are contingent on customer loyalty. Cost per app installed is also an excellent way for revenue generation. In CAI, the apps work as an affiliate and are paid when a user downloads or purchases a product.
Interactive Apps Are Better
Artificial intelligence has already changed the way users interact with apps. AI has become an integral part of a mobile app. It gives users the liberty to interact with the apps like sharing their scores or a post to other social media platforms. The ability to interact with the app gives users a sense of ownership.
Make a Sociable App
Sociable apps, which let users interact and connect with other users, are popular amongst people. Mobile app development organizations create friendly apps for their customers. These apps look at the social aspect, for instance, you upload content and look at who followed or liked it or how it is performing on the viral internet trends. By doing this, the users feel more connected to the app and develop a sense of entitlement, which creates a broader app reach.
Apps Should Be User-Friendly
As people become more tech-savvy, they prefer to use apps that are easy to navigate around and use. For most people using apps is all about ease. This is the reason users prefer apps that have a user-friendly interface. When designing an app, developers need to keep this aspect in mind. Designers should develop an interface that gives quick access and is easy to use, so people who are the least tech-savvy can use it.
Make It Free
The word FREE has a significant influence on user behavior. App users lean more towards free apps rather than the ones for which they have to pay. For profitmaking, businesses can include in-app ads and in-app purchases to get an ROI of their app, but to have a wider reach, it is a beneficial method.
Hope these tips help you in making a successful android app for your business.